That's the magic of displaying Google reviews! By showcasing your brand's desirability, you're making it even easier for people to fall in love with what you have to offer. It's all about social proof - if other people like them, your friends will be more likely to want a pair too, even if they haven't tried them on themselves. Think of it like showing off your cool new shoes to your friends. After all, if other people are raving about your business, it must be pretty darn good. It's a pat on the back that says, "Hey, you're doing something right!" Plus, it helps new customers feel like they can trust you. It's like a stamp of approval from the internet overlords!Īnd here's the best part - displaying and embedding Google reviews is a total ego boost. Not only does it look slick and seamless, but it also comes with the trusted Google logo. That's why embedding Google reviews is so important to build trust. Making online purchases or entering personal information (from names and phone numbers, to credit card details) from a new or unknown company is a recipe for scepticism. Adding a splash of social proof by embedding validated, 3rd party reviews (from sites like Google business reviews) help to reassure visitors that they're buying from a reputable company. "Can I really trust this business?" or "Is this site trustworthy?". When customers are unsure of something, they'll look to others for validation. When you embed Google reviews on your website, you build confidence with potential customers (browsers), which, in turn, can help: It makes sense that in addition to collecting reviews for your Google Business Profile, you'd want to embed Google reviews on your website to boost conversions! Whilst we all know Google as a powerful search engine, it's quickly become a prominent review site and often the very first destination for customers looking to find businesses and make a purchase. They can drastically improve your local SEO performance, boost inbound leads and increase traffic to your website. Google reviews are a powerful tool for businesses. What changed? We updated some information and added a video guide to show you how to embed Google reviews using Cloutly
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